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Percy & Reed

Percy & Reed

About Percy & Reed

The Percy & Reed brand was created by two of London’s leading hairdressers Paul Percival and Adam Reed. Both had decades of experience jet-setting around the world, creating beautiful hair for the A-list. In 2007 the Percy & Reed salon was founded on Great Portland Street in London’s iconic West End. In order to bring The Effortless Way To Seriously Good Hair™ to more people, they joined forces with established business woman, Shannon de Boissard. Together, they created and launched the chic and quintessentially British Percy & Reed product range you know and love today.

PROFESSIONAL QUALITY & EXPERTISE: The entire Percy & Reed team are backstage regulars at London Fashion Week, session stylists at fashion photoshoots and they work with musicians, tv and film stars. They also style for leading TV shows including the Britain’s Got Talent, This Morning, and more. The team’s expertise, knowledge and input ensure all products are of professional quality and deliver beautiful results every time.

MULTI-AWARD WINNING BRAND: They’ve collected awards from all around the world from the likes of Vogue, Elle, Harpers Bazaar, Tatler and more.

Percy & Reed products are now stocked instore and online by leading luxury retailers in over 20 countries globally.

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